Our Story

Welcome to Masek's Power Sports Division—your one-stop destination for all your off-road vehicle, Side by Side (SxS), UTV, ATV, and now, motorcycle needs! We're thrilled to announce that we've expanded our inventory to include the full line of Kawasaki Motorcycles, joining our already extensive array of Kawasaki Mule and Teryx Side by Sides, Kawasaki ATVs, and Arctic Cat SxSs and ATVs.

Masek PowerSports, nestled in the heart of Gering, Nebraska, is a proud family-owned and operated dealership with a rich history dating back to 1969. That's the year we formed an unshakeable bond with Kawasaki—a bond that's only grown stronger over the decades. Through the years, we've navigated the ebb and flow of the power sports industry, remaining steadfast in our commitment to provide superior customer service and a personalized dealership experience. Guided by our deeply ingrained values of honesty and integrity, we've built a reputation as reliable as the vehicles we sell.

At Masek PowerSports, our mission extends beyond just selling vehicles. We're dedicated to helping you find the perfect fit for your lifestyle, outdoor pursuits, and now, your road-riding adventures. Our experienced sales team, equipped with a profound understanding of our expanded product line, stands ready to guide you towards the perfect match for your unique needs.

Our reputation as a trusted dealership isn't built solely on sales; it's crafted from our unwavering commitment to ensuring complete customer satisfaction. This commitment has fostered a loyal customer base spanning from the scenic lands of Western Nebraska to the rugged terrains of Wyoming, South Dakota, Colorado, Kansas, and beyond. Whether you're an experienced off-roader, an avid motorcyclist, or just beginning your journey in the world of power sports, we're here to enhance your riding experience.

Strap in and prepare for a journey that transcends the ordinary. At Masek PowerSports, we're not just providing you with a vehicle—we're handing you the key to a world of adventure that awaits. From the thrilling off-road escapades to the exhilarating freedom of the open road on a Kawasaki Motorcycle, let us help you navigate the dynamic world of power sports. Welcome to the Masek family, where your adventure is our passion.